Skip to main content

Author: PBWPulse

Leading Plant-Based Innovators Conagra and Oatly Join Plant Based World Expo North America 2024 Lineup

In a significant development for the plant-based industry, Plant Based World Expo North America, scheduled for September at the Javits Center in New York City, has secured commitments from two major exhibitors: Conagra and Oatly. These industry giants’ participation underscores the robustness, resilience, and continual expansion of the plant-based marketplace.

Conagra, a renowned food industry leader, is set to showcase its plant-based meat innovations through its subsidiary Gardein. Known for its commitment to crafting flavorful and sustainable plant-based alternatives, Gardein’s presence at the expo signifies a dedication from the largescale food industry to advancing innovation in the plant-based sector.

Oatly, a globally recognized name in the plant-based space, is gearing up to exhibit its innovative oat-milk offerings. As a publicly-traded company, Oatly’s participation highlights its strategic approach to engaging with the plant-based market and connecting with industry stakeholders.

“We decided to pursue the 2024 Plant Based World Expo because this honestly seems a like a ‘no brainer’ to us. It’s our target audience filled with like-minded brands and attendees alike. Plus, we have had several internal folks who have attended and recommended we participate”, says Erin Taylor, Brand Experiential Manager at Oatly. “Our overall objectives are to showcase our 2024 innovations, connect with individuals within our industry, new business leads/sales and to reinforce Oatly’s commitment to plant based.”

Plant Based World Expo North America remains the premier destination for businesses dedicated to plant-based excellence, offering a platform to showcase products and network with industry decision-makers across retail, foodservice and distribution channels. Join us, and accomplish all this while being a part of a dynamic community contributing to the positive evolution of our food system!

Stay tuned for further updates as Plant Based World Expo 2024 continues to attract key players and shape the future of the plant-based marketplace.

Embrace Plant-Based Foods to Align with a Healthy Future

Emma Bryce’s recent article, citing a study published by Nature Communications, unveils a compelling narrative that reimagines the impact of plant-based foods on our planet. The findings suggest that by replacing 50% of meat and dairy consumption with novel plant-based substitutes, we could witness a substantial reduction in agricultural and land-use emissions—31% within 30 years, to be precise. What’s even more intriguing is the possibility of doubling this figure through reforestation efforts on land released by livestock.

The study focuses on the profound effects of introducing direct substitutes, such as plant-based meats, into the global diet. It emphasizes the need for nutritionally equivalent substitutes derived from soy, rapeseed, potato, and wheat, ensuring a seamless transition. By employing the Global Biosphere Management Model, the researchers explored the potential impact of these dietary changes on land-use, greenhouse gas emissions, food security, and biodiversity.

Key takeaways from the study include a one-third decline in agricultural emissions and a net reduction in the loss of wild land, including forests. The spared land, amounting to 653 million hectares through a 50% substitution of dairy and meat, presents a unique opportunity for reforestation efforts. If this reclaimed land is restored to lush, carbon-trapping habitat, it could double the sector’s emissions savings, achieving a remarkable 92% of the estimated global land sector mitigation potential for climate change.

The implications extend to biodiversity as well, with the potential to achieve up to 25% of the restoration needed to support wildlife and reach global biodiversity targets by 2030. The study highlights specific regional impacts, with China showing significant land sparing potential and Sub-Saharan Africa emerging as a key area for reducing forest and natural habitat loss.

While the concept of a globally-reformed diet may seem ambitious, the researchers express optimism in achieving a 50% substitution scenario. They emphasize the importance of combining novel plant-based alternatives with traditional plant-based products and other innovative substitutes, with the evolution of these markets hinging on product prices.

This study presents a transformative perspective on the role of plant-based alternatives in mitigating climate change, preserving biodiversity, and fostering sustainable land use. The findings of this article could prove useful in encouraging businesses, particularly in the grocery and restaurant sectors, to recognize the potential of aligning with the plant-based foods marketplace as a powerful step towards a healthier world.

Planting the Seeds for a Healthy Future: The Rise of Plant-Based Baby Food

In the ever-evolving landscape of retail, staying ahead of the curve is essential. One trend that’s capturing the attention of both industry giants and influential figures is the surge in plant-based baby food. As we witness corporate heavyweights like Danone and Gerber, along with renowned personalities such as Jennifer Garner, investing significantly in this space, it’s clear that a shift is happening—one that goes beyond just commerce.

Vegnews reports that “According to research firm Technavio, one of the major factors driving the growth of the infant nutrition market—which is expected to grow by $17.7 billion from 2021 to 2026—is the rising demand for vegan and organic baby food.”

The Big Players are In

Danone, a global food company, has been making substantial strides in the plant-based baby food market, using almond butter, buckwheat flour, and tapioca as alternatives to dairy ingredients. Their commitment to providing nutritious foods for infants aligns with the broader societal shift towards a more plant-centric lifestyle.

Likewise, Gerber, a trusted name in baby nutrition, is embracing this change by diversifying its product offerings with plant-based proteins. These industry giants’ involvement underscores the increasing demand for wholesome, plant-powered choices in the baby food aisle.

Celebrity Endorsement

In the realm of plant-based eating, celebrities play a pivotal role in influencing public perception. Jennifer Garner, renowned actress and mother of three, has become an advocate for plant-based baby food. Her investment in Once Upon a Farm, a company specializing in organic, cold-pressed baby food, sends a strong message: plant-based nourishment is not just a trend but a lifestyle choice for the health-conscious family.

A Social Evolution

The rise of plant-based baby food signifies more than just a market trend; it’s a crucial social evolution. Parents are increasingly aware of the impact of early nutrition on their children’s long-term health. Plant-based options provide an opportunity to instill healthy eating habits from the beginning, setting the stage for a generation that values not only taste but also the nutritional benefits of plant-powered foods.

For retail and grocery store buyers, keeping a keen eye on this trend could open up new avenues for your product offerings. The demand for plant-based baby food reflects a growing consciousness among consumers, and catering to this need could position your store as a go-to destination for health-focused families.

Sons of Butchers: From Tradition to Transformation

In a tale of culinary metamorphosis, Sons of Butchers emerged at the Plant Based World Expo Europe 2023 proving that a legacy rooted in meat can blossom into a vibrant future of plant-based innovation.

As fourth-generation master butchers and foodie masterminds, the Sons of Butchers are dismantling norms with their range of plant-based meats, bearing unique monikers like “cheatballs,” “bluff burgers,” and “trick’n strips.” Their ethos is clear: a life spent working in nature has transitioned seamlessly from herds to herbs, offering plant-based alternatives that boast the familiar flavors and textures loved by many, but with all the nutritional and environmental benefits of plants.

The Plant Based World Expo Europe became the stage for Sons of Butchers to showcase their ingenuity. Their towering breakfast sandwich, featuring the star of the show, “Switch’n Saussies,” took center stage in the Hosted Buyer Lounge each morning. This creation provided both vegans and meat enthusiasts alike with a breakfast experience that echoed the savory, flavorful notes of traditional breakfast sausage and bacon.

What sets Sons of Butchers apart is not just their products, but their origin story. Hailing from Ireland, a nation with a deep-rooted tradition of meat consumption, these trailblazers showcase that transformation is not only possible but can be deeply rooted in familial legacies. Their journey proves that a family tradition of supplying meat can authentically evolve, paving the way for a brighter future.

Sons of Butchers is seeking partnerships with large supermarkets, foodservice establishments, and wholesale distributors. Their products, designed to cater to diverse consumer preferences, offer an enticing proposition for those looking to elevate their plant-based offerings.

As the curtain falls on Plant Based World Expo Europe 2023, Sons of Butchers stands not just as exhibitors but as visionary ambassadors, proving that even the staunchest traditions can evolve into a plant-powered future.

Stanford University Twin Study: Plant-Based Diets Show Cardiometabolic Advantage

The age-old debate on the health merits of plant-based versus omnivorous diets takes a significant turn with a groundbreaking study from Stanford University. Examining 22 sets of identical twins over two months, the research sheds light on the cardiovascular benefits of embracing a meat-free lifestyle.

Identical Twins, Divergent Diets

In this unique study, researchers delved into the health outcomes of identical twins, where one adopted a vegan diet while the other adhered to an omnivorous lifestyle. This approach allowed for a direct comparison, minimizing genetic variations and emphasizing the impact of dietary choices.

Cardiovascular Health Under the Microscope

The study focused on crucial cardiovascular health markers, including cholesterol levels, sugar levels, insulin levels, and body weight. These parameters provide a comprehensive understanding of the overall cardiometabolic well-being of the participants.

Plant-Powered Wins: Weight Loss, Reduced LDL, and Lower Insulin

After an eight-week journey on their respective diets, the twins following a vegan diet showcased notable advantages. They not only experienced significant weight loss but also demonstrated reduced LDL, often termed “bad” cholesterol, and lower insulin levels compared to their omnivorous counterparts.

The Protective Cardiometabolic Advantage

The study’s authors underscored the findings, emphasizing that a healthy plant-based diet presents a substantial protective cardiometabolic advantage over a healthy omnivorous diet. This conclusion aligns with a growing body of research supporting the cardiovascular benefits of plant-centric eating.

Building on Plant-Based Cardiovascular Evidence

This study adds a crucial layer to existing evidence that favors plant-based diets for cardiovascular health. The cumulative research suggests that opting for a plant-powered lifestyle not only contributes to weight management but also positively influences cholesterol and insulin levels, key factors in mitigating cardiovascular risks.

As the dialogue around dietary choices evolves, this twin study becomes a cornerstone in highlighting the cardiometabolic advantages of plant-based diets. With tangible outcomes such as weight loss, reduced LDL, and lower insulin levels, the findings encourage a closer examination of the role plant-centric eating can play in promoting heart health. The debate may continue, but the evidence in favor of plant-based choices continues to grow stronger, urging individuals to consider the impact of their diets on their cardiovascular well-being.

Investing in the Future: A Resurgence in the Plant Based Investment Market

As the world pivots towards sustainable eating habits, plant-based food stocks are once again seizing the spotlight. In 2023, strategic investments in these stocks signal a robust future for the food industry. This article summarizes the perspective shared by Investor Place delving into the growth trajectories of three prominent players leading the charge.

1. Oatly Group (OTLY): Pioneering Oat-Based Innovation

Oatly Group (NASDAQ:OTLY) stands at the forefront as the global pioneer in oat-based drinks. Beyond its renowned oat drink, the company is making waves with eco-friendly initiatives, such as introducing plant-based milk on German trains and integrating electric trucks into its North American fleet. Oatly’s commitment to sustainability and innovative product offerings positions it as a promising player in the burgeoning oat milk market.

2. Ingredion (INGR): Pea Protein Powerhouse

Global ingredient solutions leader Ingredion (NYSE:INGR) has carved a niche in the plant-based food sector, notably with North America’s first facility dedicated to pea protein isolate and pea starch. Boasting impressive financial performance, including a 29.83% growth in forward operating cash flow, Ingredion’s focus on pea protein innovation aligns with evolving consumer preferences towards health-conscious eating.

3. Nomad Foods (NOMD): European Dominance in Plant-Based Frozen Foods

Nomad Foods (NYSE:NOMD), with a robust market capitalization of $3 billion, commands the European frozen food market with renowned brands like Birds Eye and Findus. Beyond frozen vegetables, Nomad Foods excels in plant-based meat alternatives, offering popular items like plant-based chicken nuggets and fish sticks. Strong financials, including an 8.5% YoY increase in revenue and a remarkable 88.6% YoY growth in operating cash flow, position Nomad Foods as a compelling player with significant upside potential.

The Resurgence of Plant-Based Stocks

While the initial fervor around plant-based stocks may have cooled, recent trends indicate a resurgence. Projections from Future Market Insights foresee substantial growth in the plant-based food market, reaching $35.9 billion by 2033. Increasing environmental awareness, coupled with concerns about animal welfare and food insecurity, is propelling plant-based foods to the forefront of consumer choices.

Innovation and Long-Term Investment

Manufacturers’ dedicated investments in research and development, particularly in crafting plant-based products that mirror the taste and texture of animal-based foods, position these stocks as promising long-term investments. Oatly’s commitment to sustainability, Ingredion’s pea protein innovations, and Nomad Foods’ dominance in the European frozen food market underscore the sector’s resilience and potential for future gains.

As the global appetite for plant-based options continues to grow, these three stocks exemplify innovation and resilience in the evolving food industry landscape. Investors looking to align their portfolios with the sustainable future of food may find these plant-based stocks a compelling addition, offering not only financial growth but also contributing to the broader shift towards environmentally conscious and health-centric eating.

 

Maximizing Veganuary: How Grocery Stores and Retailers Can Cater to Increased Plant-Based Demand in January

Veganuary is entering its tenth year of encouraging eaters around the globe to embrace a plant-based diet for the month of January. This offers businesses across the food industry an opportunity to align with the movement and assist customers in finding options that make their journey easy and delicious. Each year, millions of people take the pledge to shift their diet… so, retailers, this is your time to shine! Here are some effective ways to embrace Veganuary and cater to the increasing demand for plant-based options in your store.

1. Deals and Discounts on Plant-Based Items

Cost is often a prohibitor for customers wanting to try plant-based options for the first time. Lean into Veganuary by encouraging customers to explore plant-based products with special deals and discounts throughout your store. From dairy alternatives to meat substitutes, a little incentive goes a long way. Identify which products are new to the shelf with special signage – this could be a great opportunity to increase sales momentum on plant-based items that have just recently hit the shelves.

2. Produce Section: Inspiration for Whole Food Plant-Based Meals

Transform your produce section into a source of inspiration. Feature eye-catching displays of fresh fruits, vegetables, and herbs, accompanied by simple and delicious whole food plant-based recipes. Include recipe cards or QR codes linking to online resources for added convenience.

3. Prepared Food Section: Spotlight on Vegan Options

Elevate your prepared food section by highlighting and introducing more vegan options. From hearty salads to flavorful plant-based entrees, give your customers a taste of the diverse and delicious world of vegan cuisine.

4. Education Station: Deepen Understanding of Plant-Based Living

Set up an “Education Station” within your store. Provide pamphlets, brochures, or QR codes leading to online resources explaining the environmental and health benefits of a plant-based lifestyle. Let your customers know why you have chosen to participate in Veganuary. Empower your customers with knowledge and encourage a level of trust where your customers can learn and grow as they shop for their food.

5. Feedback Forms and Surveys: Know Your Customer’s Preferences

Engage with your customers by offering feedback forms or surveys. Find out their favorite vegan products, meals, and what they’re yearning for more of. Find out if their Veganuary journey has been easy or difficult, and what they need the most help with. Use this valuable information to tailor your offerings and enhance the overall shopping experience.

Veganuary is an opportunity for retailers to not only meet the rising demand for plant-based options but also to guide and inspire their customers on their plant-based journey. By providing attractive deals, showcasing fresh produce, expanding prepared food choices, offering education, and actively seeking customer feedback, your store can become a go-to destination for those embracing a plant-based lifestyle. It’s not just about products; it’s about building a community and fostering a positive and supportive environment.

Catering to the Veganuary Craze: How Restaurants and Foodservice Businesses Can Tap in This January

Each year, millions of eaters across the world accept the Veganuary challenge to go vegan for the month of January. With Veganuary 2024 on the horizon, foodservice businesses have a golden opportunity to captivate the growing audience seeking plant-based options. Here’s a guide to not just meeting but exceeding the expectations of your vegan customers this January.

  1. Favorites on Display: Highlight Your Best Plant-Based Dishes

Start by showcasing your favorite plant-based dishes on the menu. Whether it’s a mouthwatering vegan burger or a delectable plant-based pasta, draw attention to what your kitchen does best. Use colors and symbols to make it easy for your customers to see what options can fit into their vegan eating adventure.

  1. Special Vegan Menu or Substitutions

Embrace Veganuary by introducing a special plant-based menu for the month or by offering vegan substitutions for existing non-vegan items. This makes it easy for customers to navigate and indulge in plant-based options and showcase that you are doing something out-of-the-ordinary to celebrate and support the Veganuary mission.

  1. Kitchen Experiments: Try New Plant-Based Ingredients

Infuse creativity into your kitchen by experimenting with new plant-based meats or cheeses. Or, perhaps add a dessert item using vegan ice cream or baked goods. There are so many delicious and diverse vegan alternatives to traditional animal-based ingredients on the market now. Surprise your customers with unique flavors and textures, expanding their perception of what plant-based cuisine can offer.

  1. Whole-Food Plant-Based Recipes: Elevate Your Culinary Game

Take the plunge into the world of whole-food plant-based recipes. From hearty grain bowls to colorful Buddha bowls, explore vibrant, nutrient-rich options that appeal to both vegans and those simply looking for a healthier choice. If possible, look to your local community to source produce and whole-food ingredients as a way to truly embody the ideals of health and sustainability that the plant-based movement represents.

  1. Feedback and Education: Engage and Connect with Your Customers

Connect with your customers on a personal level by offering free samples of new plant-based menu items. Encourage them to share their feedback. This not only builds a sense of community but also provides valuable insights into your customers’ preferences. Educate your staff and customers about the reasons for embracing a plant-based lifestyle. Start a dialogue around why your establishment is participating in Veganuary. Transparency builds trust and loyalty.

Veganuary is not just a trend; it’s an opportunity for foodservice businesses to innovate, connect, and thrive. By showcasing your best plant-based offerings, introducing special menus, experimenting in the kitchen, engaging with customers through samples and feedback, and fostering education and dialogue, your establishment can become a beacon for those exploring the vibrant world of plant-based dining. It’s not just about the food; it’s about creating an experience that resonates with your customers and keeps them coming back for more.

One Planet Pizza: Crafting Frozen Pizzas that are “Out of This World”

In the realm of plant-based gastronomy, One Planet Pizza emerges as a celestial force, crafting frozen pizzas that transport taste buds to new dimensions.

One Planet Pizza’s offerings are not just pizzas; they are culinary journeys into the heart of vegan indulgence. From wood-fired bases to melty vegan cheese, these pizzas are a testament to this manufacturer’s dedication to flavor—ensuring that every bite is a delightful explosion of taste. Unveiling a variety of toppings, One Planet Pizza presented pizzas that were a celebration of flavor first.

At the core of One Planet Pizza’s ethos is a steadfast commitment to being 100% vegan, a principle that underscores their unwavering dedication to creating plant-based products. From the inception of their journey, this commitment has been the guiding star, and it continues to illuminate their path into the future.

Sustainability is woven into the fabric of One Planet Pizza’s mission. Their pizzas invite consumers to slice their carbon footprint, presenting an eco-friendly alternative in the frozen aisle. They recognize the importance of treading lightly on the planet, and this commitment resonates with the growing community of environmentally conscious consumers.

Not only are One Planet Pizza’s creations a feast for the taste buds, but they also adhere to the principle of being healthier. With less fat, salt, and sugar than leading meat and dairy pizzas, One Planet Pizza prioritizes not just the pleasure of eating but the overall well-being of consumers.

At the expo, attendees had the opportunity to experience One Planet Pizza’s pizzas firsthand—crunchy, flavorful, melty, and satisfying. The diverse array of toppings showcased the versatility and innovation in the plant-based frozen pizza sector.

One Planet Pizza expressed a keen interest in connecting with buyers across all supermarket formats, recognizing the growing demand for plant-based options in both traditional retail settings and emerging concepts like grab-n-go establishments and universities.

The frozen aisle, especially the pizza category, is witnessing a surge in plant-based innovation, and One Planet Pizza stands at the forefront of this trend. Combining the global popularity of pizza with the convenience of a frozen meal ready in minutes, these creations have magnificent potential to reach consumers and impact their purchasing habits.

More Evidence Supporting a Whole Foods, Plant-Based Diet for Health

The New York Times covers a recent study in the journal BMC Medicine. The study has delivered a clear directive, underscoring the importance of replacing animal-based foods, particularly processed meats, with whole grains, legumes, and nuts. For retailers and foodservice operators, this study provides actionable insights to guide menu and product offerings towards a healthier, plant-centric direction.

The article and study it is covering reveal that substituting one serving per day of processed meats with whole grains, nuts, or beans is associated with a 23 to 36 percent lower risk of cardiovascular issues, including stroke, heart attack, and coronary heart disease. It’s a compelling argument for businesses to embrace and promote whole-food alternatives.

Key Takeaways for Retailers and Foodservice Operators:

  1. Education Around Processed Meats: Encourage your customers to make the switch from processed meats like hot dogs and bacon to whole grains, nuts, or beans. Highlight the health benefits tied to this simple dietary adjustment.
  2. Embrace Whole Foods: Leverage the popularity of whole grains, legumes, and nuts in your offerings. Create menu items or product lines that showcase the richness of heart-healthy fats and fiber found in these plant-based options.
  3. Small Changes, Big Impact: Communicate that even small dietary swaps can lead to significant health improvements. Encourage incremental changes that feel achievable and enjoyable for consumers.
  4. Variety is Key: Promote a diverse range of plant-based options. From beans to tofu, fruits, vegetables, and beyond… emphasize that plant-based doesn’t have to mean eliminating all animal products but rather introducing variety for a balanced, higher overall diet quality.
  5. Protein without Meat: Address concerns about protein intake by highlighting that beans, tofu, and nuts offer high-quality protein. Assure your audience that reducing meat consumption and incorporating these nutritious plant-based foods is a positive step towards a healthier lifestyle.

By aligning your offerings with the findings of this study, you not only contribute to the health and well-being of your customers but also position your brand at the forefront of a movement towards more mindful, plant-based eating. It’s an opportunity to not just meet consumer demand but to actively shape it towards a healthier, more sustainable future.

Remember, the choices made today can influence the well-being of individuals and the planet tomorrow. As a retailer or foodservice operator, your role in promoting wholesome plant-based alternatives can make a significant impact on the health of your customers and the success of your business.