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One Planet Pizza: Crafting Frozen Pizzas that are “Out of This World”

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In the realm of plant-based gastronomy, One Planet Pizza emerges as a celestial force, crafting frozen pizzas that transport taste buds to new dimensions.

One Planet Pizza’s offerings are not just pizzas; they are culinary journeys into the heart of vegan indulgence. From wood-fired bases to melty vegan cheese, these pizzas are a testament to this manufacturer’s dedication to flavor—ensuring that every bite is a delightful explosion of taste. Unveiling a variety of toppings, One Planet Pizza presented pizzas that were a celebration of flavor first.

At the core of One Planet Pizza’s ethos is a steadfast commitment to being 100% vegan, a principle that underscores their unwavering dedication to creating plant-based products. From the inception of their journey, this commitment has been the guiding star, and it continues to illuminate their path into the future.

Sustainability is woven into the fabric of One Planet Pizza’s mission. Their pizzas invite consumers to slice their carbon footprint, presenting an eco-friendly alternative in the frozen aisle. They recognize the importance of treading lightly on the planet, and this commitment resonates with the growing community of environmentally conscious consumers.

Not only are One Planet Pizza’s creations a feast for the taste buds, but they also adhere to the principle of being healthier. With less fat, salt, and sugar than leading meat and dairy pizzas, One Planet Pizza prioritizes not just the pleasure of eating but the overall well-being of consumers.

At the expo, attendees had the opportunity to experience One Planet Pizza’s pizzas firsthand—crunchy, flavorful, melty, and satisfying. The diverse array of toppings showcased the versatility and innovation in the plant-based frozen pizza sector.

One Planet Pizza expressed a keen interest in connecting with buyers across all supermarket formats, recognizing the growing demand for plant-based options in both traditional retail settings and emerging concepts like grab-n-go establishments and universities.

The frozen aisle, especially the pizza category, is witnessing a surge in plant-based innovation, and One Planet Pizza stands at the forefront of this trend. Combining the global popularity of pizza with the convenience of a frozen meal ready in minutes, these creations have magnificent potential to reach consumers and impact their purchasing habits.

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More Evidence Supporting a Whole Foods, Plant-Based Diet for Health

The New York Times covers a recent study in the journal BMC Medicine. The study has delivered a clear directive, underscoring the importance of replacing animal-based foods, particularly processed meats, with whole grains, legumes, and nuts. For retailers and foodservice operators, this study provides actionable insights to guide menu and product offerings towards a healthier, plant-centric direction.

The article and study it is covering reveal that substituting one serving per day of processed meats with whole grains, nuts, or beans is associated with a 23 to 36 percent lower risk of cardiovascular issues, including stroke, heart attack, and coronary heart disease. It’s a compelling argument for businesses to embrace and promote whole-food alternatives.

Key Takeaways for Retailers and Foodservice Operators:

  1. Education Around Processed Meats: Encourage your customers to make the switch from processed meats like hot dogs and bacon to whole grains, nuts, or beans. Highlight the health benefits tied to this simple dietary adjustment.
  2. Embrace Whole Foods: Leverage the popularity of whole grains, legumes, and nuts in your offerings. Create menu items or product lines that showcase the richness of heart-healthy fats and fiber found in these plant-based options.
  3. Small Changes, Big Impact: Communicate that even small dietary swaps can lead to significant health improvements. Encourage incremental changes that feel achievable and enjoyable for consumers.
  4. Variety is Key: Promote a diverse range of plant-based options. From beans to tofu, fruits, vegetables, and beyond… emphasize that plant-based doesn’t have to mean eliminating all animal products but rather introducing variety for a balanced, higher overall diet quality.
  5. Protein without Meat: Address concerns about protein intake by highlighting that beans, tofu, and nuts offer high-quality protein. Assure your audience that reducing meat consumption and incorporating these nutritious plant-based foods is a positive step towards a healthier lifestyle.

By aligning your offerings with the findings of this study, you not only contribute to the health and well-being of your customers but also position your brand at the forefront of a movement towards more mindful, plant-based eating. It’s an opportunity to not just meet consumer demand but to actively shape it towards a healthier, more sustainable future.

Remember, the choices made today can influence the well-being of individuals and the planet tomorrow. As a retailer or foodservice operator, your role in promoting wholesome plant-based alternatives can make a significant impact on the health of your customers and the success of your business.

36 Companies Join Forces to Disrupt the Seafood Market

As consumers increasingly seek sustainable and healthier alternatives, a major transformation is underway in the plant-based seafood sector. A recent article by VEGNEWS highlights a groundbreaking initiative named Future Ocean Foods, uniting 36 companies across 14 countries in a collective effort to revolutionize the $330 billion seafood industry with innovative plant-based alternatives.

The seafood industry has long been associated with health benefits, but the environmental impact of ocean farming and the health concerns related to consuming seafood from polluted oceans are prompting a shift in consumer consciousness. This has paved the way for plant-based seafood to emerge as a viable and conscientious choice.

The Rise of Future Ocean Foods

This ambitious coalition is making waves by developing plant-based alternatives to a spectrum of seafood, from tuna to calamari and sushi. By pooling resources and expertise, these companies aim to challenge the traditional seafood market, which has struggled to address sustainability concerns and shifting consumer preferences.

What It Means for Retailers and Restaurants

For retailers and restaurants, this initiative signals a pivotal moment. The collaboration of 36 companies from diverse corners of the globe is a clear indication that the plant-based seafood trend is not only gaining momentum but is set to disrupt the market significantly.

Key Insights for Businesses

  • Anticipate Growing Consumer Interest: As awareness of the environmental and health impacts of traditional seafood grows, consumers are likely to seek out plant-based alternatives. Be prepared to meet the rising demand for sustainable and ethical choices.
  • Educate and Innovate: As Future Ocean Foods and similar initiatives work towards educating consumers and innovating in the plant-based seafood space, leverage these developments to educate your customer base. Highlight the positive impact of plant-based choices and showcase the innovation within the category.
  • Diversify Your Menu or Product Line: Embrace the variety of plant-based seafood options coming to the market. Diversifying your menu or product line with these alternatives not only aligns with consumer values but also expands your business opportunities.

By acknowledging and preparing for this shift towards plant-based seafood, retailers and restaurants can tap into a growing market and contribute to a more sustainable future. The collaboration of Future Ocean Foods is a call to action, urging businesses to ride the wave of change and be part of the transformation in the way we view and consume seafood.

Redefine Meat: Crafting a New Frontier for Plant-Based Meat

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If there were a symbol in the dictionary next to the term “Plant-Based Meat 2.0,” the Redefine Meat logo would be it. This stand-out exhibitor from Plant Based World Expo Europe 2023 is on a whole new level when it comes to giving eaters the meaty taste they crave with none of the compromise, fully made of plants! Their commitment to creating a new kind of meat, one that delights both the palate and the conscience, echoes through their mission.

At the heart of Redefine Meat’s offerings are cuts that mimic the textures and flavors of beef, pork, lamb, mince, sausage, and bratwurst. The aim is clear: to provide a genuine meat experience without the environmental and ethical drawbacks associated with traditional meat production.

Their cutting-edge products, including the Plant-Based flank steak and burger, earned them a place as finalists in the Plant Based Taste Awards, competing in the burger and whole-cut categories. This recognition not only celebrates their culinary excellence but also marks a significant stride in the acceptance of plant-based alternatives in traditional meat categories.

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But what sets Redefine Meat apart is not just their products; it’s their philosophy. “At Redefine Meat, we love meat, I mean really love meat. And we believe the world deserves a new meat. A meat that is kind to both the environment and animals!” they declare. This love for meat translates into a meticulous study of its intricacies, enabling them to recreate the full culinary experience of traditional meat through innovative techniques.

Their approach involves plant-based tissue engineering, utilizing their patent-pending Meat Matrix Additive Manufacturing (MMAM) alongside other advanced technologies. This fusion of culinary passion and technological prowess results in a line of plant-based delicacies that surpass the boundaries of traditional expectations.

Redefine Meat is actively seeking connections with buyers across retail and foodservice channels. Their products, designed to cater to a diverse range of consumer preferences, are poised to make a significant impact on the market. Redefine Meat is not just reimagining meat; they are carving out a new culinary frontier.

As Plant Based World Expo Europe 2023 concludes, Redefine Meat emerges not only as an exhibitor but as a trailblazer, urging the world to redefine its relationship with meat, one plant-based bite at a time.

Fostering Connections with Plant Based World Expo’s Hosted Buyer Program

Plant Based World Expo Europe is about to open its doors at the ExCel London event center on November 15-16, 2023. This two-day event is poised to showcase the latest innovations and trends in the plant-based industry from across the United Kingdom, Europe and beyond. As part of the expo, one key feature takes the experience to the next level: the Hosted Buyer Program.

What exactly is the Hosted Buyer Program? It’s a curated business-to-business matchmaking service that connects exhibitors with qualified buyers from retail and foodservice. This service is offered complimentary to exhibiting companies and provides an excellent opportunity for manufacturers to have valuable, pre-scheduled meetings with key industry players, enhancing their overall experience at the event.

This year, the Hosted Buyer Program is set to break records, with over 1400 meetings scheduled to take place over the course of the two-day expo. With an array of plant-based products and services on display, the program serves as an efficient way for attendees to connect with exhibitors, discover new products, and create valuable business relationships.

Here are some key benefits of the Hosted Buyer Program:

  • Matchmaking: The program ensures that the meetings are pre-qualified to meet the goals of both buyers and suppliers. This matchmaking approach maximizes the potential for meaningful connections.
  • Personalized Interaction: The one-on-one meetings provide participants with the undivided attention of their new contacts, enabling detailed discussions and fostering valuable relationships.
  • Efficiency: Each meeting is scheduled for 15 minutes, allowing participants to make the most of their time at the expo. This time-efficient approach ensures that both manufacturers and buyers can explore a variety of opportunities in a short amount of time.

Exhibiting companies are prepared to take advantage of this opportunity to expand their professional network, initiate sales dialogue and educate themselves on what buyers are truly looking for. For buyers, the Hosted Buyer Program will play a crucial role in connecting attendees with the companies and products that matter most to them.

This unique offering from Plant Based World Expo Europe reflects the commitment to facilitating meaningful connections within the plant-based industry.

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Plant-Based Retail Revolution: Nourishing the Future

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In the ever-evolving landscape of grocery shopping, one trend stands out as a beacon of health and sustainability: the rise of plant-based foods and beverages. The future of plant-based is strong, driven by younger generations with a growing penchant for nutritious choices and a desire to make a positive impact on their health and the planet.

For many shoppers, the connection between plant-based alternatives and healthy eating is undeniable. A recent study by FMI reveals that plant-based foods and beverages are frequently associated with making nutritious and wholesome food choices. It’s not just a matter of preference; it’s a conscious effort to embrace a healthier lifestyle.

Navigating Allergies and Preferences

Approximately four in ten shoppers have specific dietary considerations, such as allergies, intolerances, or sensitivities. This crucial factor impacts their decision-making process when it comes to trying and continuing to consume plant-based alternative foods and beverages. These options provide a lifeline for individuals seeking alternatives that align with their dietary needs.

The Lucrative Segment of Shoppers

Shoppers who regularly incorporate plant-based alternatives into their diets represent a coveted segment within the retail industry. They tend to be younger, encompassing both Generation Z and Millennials, and often have larger households with children. These consumers are well-educated, and demonstrate a willingness to invest in their groceries. Furthermore, they frequently turn to online grocery shopping to meet their needs.

Clarifying the Plant-Based Landscape

Amidst the plant-based revolution, there is some shopper confusion when it comes to defining what constitutes a plant-based alternative food or beverage. Clarity in labeling and education can empower consumers to make informed choices, ensuring they select products that align with their preferences and values.

When asked why they opt for plant-based alternatives, taste reigns supreme, followed closely by the pursuit of overall health and nutritional benefits. These are the cornerstones of decision-making for shoppers who seek delightful culinary experiences without compromising their well-being.

Inspiring the Retail Journey Ahead

The future of plant-based eating in the retail sphere is teeming with promise. Younger generations are not merely embracing these alternatives; they are driving the change. To secure these shoppers as loyal customers, retailers can consider the following strategies:

  1. Ensuring Quality Plant-Based Offerings: Bolster your plant-based product range, but make sure you are tasting the products first. Perhaps have a team member who personally eats plant-based do the tasting to ensure a fair critique. Provide a diverse, and delicious selection that caters to varying preferences and dietary needs.
  2. Clear and Informative Labeling: Transparency in labeling and in-store information can demystify the plant-based landscape, helping shoppers make confident choices.
  3. Engage the Youth: Leverage digital platforms to connect with younger generations, who are often early adopters of new food trends. Engaging content and interactive experiences can foster customer loyalty.
  4. Embrace Sustainability: Highlight the environmental benefits of plant-based choices, aligning with the values of eco-conscious consumers.
  5. Culinary Creativity: Does your retail store have a prepared food section or hot bar? Elevate the culinary experience by offering plant-based options that tantalize taste buds, proving that healthy eating can be a delightful journey.

In a world where health-conscious shoppers seek flavorful, sustainable, and nutritious options, plant-based alternatives are a shining beacon. The future of retail is green, vibrant, and filled with opportunities to nourish the appetites and values of a new generation.

Plant-Based in 2023: Major Milestones, Events, and What Is Still to Come?

As 2023 starts to draw to a close, it’s time to reflect on what a bumper year it has been for the plant-based sector. From new food launches to legal woes and everything in between, the meat-free industry has experienced the full gamut of commercial successes and complications. Still, overall, things look to be ending on a positive note.

Here is a recap of some of 2023’s biggest news stories, plus a look at what we can expect before the year officially ends.

Plant-based food launches in 2023

Beyond Meat launched a new line of plant-based chicken nuggets and strips, plus much-anticipated steak pieces. All are made from pea and bean protein, but the latter received extra praise by securing approval from the American Heart Association thanks to its zero cholesterol and low saturated fat levels.

Texas-based startup Crafty Counter launched its vegan-friendly hard-boiled egg alternatives, dubbed WunderEggs, earlier this year to rapturous praise. Consumers have been particularly impressed by the taste and texture, which has been hailed as comparable to conventional chicken-laid eggs. Egg white patties followed later in the year offering more plant-based breakfast options to US diners.

Unilever-owned brand Ben and Jerry’s continued to cater to its plant-based fandom in 2023 with the release of new flavors that brought the number of dairy-free options to 19. The manufacturer also recently revealed that it is changing its recipe to use oat milk in place of almond, to improve the taste and texture of its frozen desserts.

Convenience chain 7-Eleven embraced the plant-based trend in 2023 by including grab-and-go menu items in its Canadian and Swedish outlets. The latter started slowly, by introducing oat milk as an option for hot drinks.

Impossible Foods launched its most audacious burger yet in June of this year. The Impossible Indulgent Burger is reportedly the brand’s meatiest, juiciest and most flavorsome launch to date. Earlier in the year in a health-conscious move, Impossible Beef Lite was launched, which saw a ground beef alternative debuted with 75% less saturated fat than lean animal protein.

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Bad publicity for plant-based giants

The plant-based sector has continued to show growth in 2023, with many major brands increasing their presence and product catalogs. However, some have faced scrutiny that has cast a shadow over their achievements.

Swedish oat milk behemoth Oatly has experienced sector turbulence in recent years. From accusations of greenwashing to product recalls and risky ad campaigns, the once undeniable leader of the oat milk world has fallen from grace significantly. In order to stem the backlash, Oatly announced a new incoming CEO in May 2023. Toni Petersson–of ‘wow, no cow’ infamy–has since been replaced by Jean-Christophe Flatin, but some observers appear to view the move as a last-ditch attempt to get back on top.

July saw the Guardian report that numerous food items labeled as ‘vegan’ contained egg, milk, or both. More than 20 products were confirmed to contain ingredients that could lead to severe or even deadly allergic reactions, if consumed by sensitive eaters. Chocolate, pizza, and burgers were amongst the foods tested. Furthermore, investigators discovered multiple labeling inaccuracies, including misleading nutritional information.

Plant-based takeovers that shocked

One of the most surprising announcements this year was that the UK brand Meatless farm was struggling and facing administration. Perhaps more shocking still, was that fellow alt-meat manufacturer VFC jumped in and acquired the former, saving it from ruin. The takeover was completed in June, allowing supply of Meatless Farm products to restart quickly in August.

More recently, VFC acquired another meat-free brand, this time Clive’s Purely Plants. Just as with Meatless Farm, the Clive’s brand will continue under its own steam, selling its range of pies and quiches, while under the VFC umbrella.

Scientific research that supported plant-based eating in 2023

Throughout the year scientific research has revealed that plant-based diets are more than just beneficial for animal welfare and the environment. In fact, they have been proven to have a positive impact on a number of serious and life-threatening conditions.

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Alongside lowering the risk of developing type 2 diabetes and suffering from heart disease, plant-based foods have also shown potential to lessen the impact of, or even prevent, PTSD. Often a trigger for critical conditions including autoimmune diseases, strokes, and early death, PTSD is often deemed hard to treat, as it centers around emotional and mental health. Now, scientists claim that eating a plant-based diet could help with treatment and prevention, though they concede that more research is prudent.

Major plant-based events

Veganuary celebrated 10 years of operation in 2023 and had the biggest global sign-up ever witnessed by the event organizers, with more than 700,000 people pledging to ditch animal products for 31 days. The figure broke down to represent nearly every country in the world with only Vatican City and North Korea not included. The Veganuary team has been edging closer to the coveted one million sign-ups each year.

Plant Based World Expo, the largest North American plant-based food and beverage celebration, was held in Los Angeles in June. More than 4,000 stakeholders came together to explore new opportunities, learn about consumer trends, and make plans for a profitable 2024.

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The Vegan Women Summit was held in May, in New York, and brought together a host of industry leaders, fronted by Jennifer Stojkovic. Miyoko Schinner attended as Conference Chair and offered insight into her experiences as a brand leader. The conference was an opportunity for all genders to network and look to the future of plant-based industries with talks covering key sectors including food, fashion, and beauty.

Still to come

Europe’s Plant Based Expo event is being held from November 15-16, in London. Like its North American counterpart, it will present significant opportunities for individuals from the plant-based sector to network and gain insight into emerging trends

Global Plant-Based Giants and How They Fared in 2023

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The plant-based food has continued to enjoy success and growth in 2023, thanks to consumers increasingly seeking out more sustainable and healthy food options. As a result, the world’s largest plant-based food companies capitalized on this trend, with many reporting record sales and profits.

Now, we take a look at who looks set to close 2023 as major plant-based players and what in 2023 has secured them their continued success.

US plant-based giants

Beyond Meat

Investment in 2023 (according to Crunchbase): $0

Sales in 2023: Predictions state that Beyond Meat will make between $360 million and $380 million in sales in 2023. This is according to the company’s revised revenue forecast which clearly states that such figures would represent a 9% to 14% decrease when compared to 2022. This is largely attributed to rising inflation and interest rates, in conjunction with the increasingly competitive plant-based meat market.

Notable achievements: Continued partnerships with large QSR partners including McDonald’s, Pizza Hut, and KFC and an increased distribution network that now encompasses more than 85,000 global outlets. Beyond Meat also launched new products in 2023, notably Beyond Chicken Nuggets and Beyond Meatballs, plus Beyond Steak in the UK following a successful unveil in the US.

Fortune Magazine named Beyond Meat as one of the “Most Disruptive Companies in the World”, while Fast Company magazine also named it as one of the most innovative.

Known future plans: Sustainability appears to be a chief concern. The company has revealed that it is working to reduce the environmental impact of its product range and is focused on developing plant-based meat items that require less water and energy to produce.

Impossible foods

Investment in 2023 (according to Crunchbase): $0 (though the company has previously raised more than $1.9 billion.)

Sales in 2023: Impossible Foods has not released its sales figures for 2023 yet. However, in 2022, it declared sales of $460 million. This was 50% up on the previous year and experts claim that this trajectory could continue in 2023 with predictions of sales in excess of $500 million being made.

Notable achievements: Key partnerships with Burger King, McDonald’s, and Wendy’s came alongside heh launch of new products. These releases included Impossible Chicken Nuggets, Impossible Pork, and Impossible Meatballs. The company also launched a new line of plant-based burgers called the Impossible Signature Burgers. As a result of product innovations, Impossible Foods is now served at more than 40,000 restaurants worldwide and sold at 80,000+ global retail locations.

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Impossible Foods was lauded for its achievements in 2023 by multiple organizations, including the World Economic Forum and the TIME100 list.

Known future plans: Like Beyond Meat, Impossible Foods has cited a desire to up its sustainability credentials. Alongside, the company plans to explore new markets, such as Africa and South America. To cater to such markets plant-based meat products that are tailored to the specific needs of different cultures are being developed.

Confirmed new products in the works include a new plant-based chicken breast product that is expected to launch in 2024, as is a fresh plant-based beef patty that is hoped to be juicier and more flavorful than its current flagship product. The company is also looking at ways to make its plant-based meat products more affordable and accessible to consumers. In practical terms, this involves Impossible Foods considering selling its products in bulk and offering discounts to low-income households.

European plant-based giants


Investment in 2023 (according to Crunchbase): $425 million in post-IPO equity funding on March 15, 2023. JamJar Investments and LionTree led the round with Temasek, Baillie Gifford, and BlackRock (not to be confused with Blackstone, which caused Oatly controversy in 2020) also participating.

Sales in 2023: Oatly’s sales in 2023 are expected to be between $1.1 billion and $1.2 billion, according to market analysts. This would be an increase of 20% to 25% on 2022’s figures.

Notable achievements: Overall, Oatly has had a very successful 2023. The company is predicted to have increased sales and market share, while also expanding distribution to more than 30 countries. It also launched new products–including cheese– and partnered with major retailers (including Walmart and Target) and restaurants.

Known future plans: Oatly is currently constructing a new factory in Singapore that is expected to be operational next year. When the doors open, it will be the largest oat milk factory in the world. Oatly is also developing a new oat milk ice cream product that is expected to launch in 2024, while making sustainable oat production a priority. The company is working to develop optimal farming practices by partnering with farmers to reduce the environmental impact of oat production.

The Vegetarian Butcher

Investment in 2023 (according to Crunchbase): $0. The Vegetarian Butcher was acquired by Unilever in 2018, making it both extremely well-funded and no longer a privately-held company.

Sales in 2023: Estimations are coming in at between €250 million and €300 million, according to market data. If realized, this will represent a growth of 30% to 40% from the previous year. Such uptick is largely attributed to the growing popularity of plant-based meat as a whole, coupled with the successful expansion into key markets including China and India.

Notable achievements: Being considered the leading European plant-based company and enjoying a global footprint in more than 30 countries. New product launches included plant-based chicken nuggets, plant-based bacon, and plant-based ground beef, all of which received a positive reception from consumers. The Vegetarian Butcher also partnered with a number of major retailers and restaurants in 2023, including Tesco, Sainsbury’s, and Burger King.

Known future plans: The Vegetarian Butcher made significant progress on its sustainability initiatives in the last year. Critically, the company reduced its water consumption by 50% and its greenhouse gas emissions by 30%. The Vegetarian Butcher is also working to develop more sustainable farming practices and to reduce its waste, initiatives that will permeate all other plans.

New products are in the pipeline with a reported focus on seafood and fish analogs. To support the development of new lines, the company is building a new factory in the United States that is expected to be operational in 2024. Claims suggest that it will be the largest plant-based meat factory anywhere in the world.


Investment in 2023 (according to Crunchbase): €3,400,000 in equity crowdfunding on May 22, 2023.

Sales in 2023: 2022 was a record-breaking year for Heura with its sales increasing on the previous 12 months by 80%. Experts predict that 2023 could see this trend repeated, leading to a €100 million sales period.

Notable achievements: Expansion into new markets proved successful with Heura moving into the United Kingdom, France, and Italy in 2023. Such moves were supported by the launch of new products with plant-based chorizo, sausages, and fish all proving popular. Heura also secured partnerships with a number of major retailers and restaurants in 2023, including Waitrose, Domino’s Pizza, and Burger King.

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Known future plans: Following profitable expansion in 2023, Heura is planning to reach into Germany, the Netherlands, and Sweden in 2024. Asia and Latin America are expected to follow suit.

APAC plant-based giants


Investment in 2023 (according to Crunchbase): $100 million from a Series C funding round that closed on March 8, 2023. The round was led by EDBI, with Temasek Holdings, Horizons Ventures, and Blue Horizon Ventures participating alongside.

Sales in 2023: Sales figures are not yet available but experts predict that they will represent up to a 50% increase on last year’s figures. It is likely that significant consumer uptick in the US, China, and Japan would be major contributors.

Notable achievements: OmniFoods expanded into Japan and South Korea in 2023 while also launching a number of new products. These included plant-based chicken nuggets and plant-based ground beef. OmniFoods was also named one of the “Most Innovative Companies in the World” by Fast Company magazine.

Known future plans: Omnifoods has announced plans to expand into India and Brazil in 2024.


Investment in 2023 (according to Crunchbase): $0

Sales in 2023: Tindle‘s sales in 2023 have not been released, however, the company did announce that it had tripled its store count in Germany since its retail debut in January of 2023. This–plus global footprint expansion–suggests that sales are positive and on an upward trajectory.

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Notable achievements: Tindle enjoyed a particularly positive 2022, branching out into the US and securing what was the largest Series A funding amount for a plant-based meat brand to date. 2023 appears to have been a relatively quiet year that has continued to build on the foundations already laid for global success.

Known future plans: Further expansion into Europe and beyond is expected to be a major priority for Tindle, alongside the diversification of products, potentially including beef and seafood analogs.

V-Label Awards Shortlist Revealed Featuring 45 Plant-Based Brands

The 2023 International V-Label Awards shortlist has been announced, revealing the most innovative and impactful plant-based products from around the world.

“From upcycled mayonnaise to leather made from tea or olive waste and everything in between, the diverse range of plant-based products submitted to this year’s Awards proves yet again that the plant-based landscape is flourishing with innovation,” Nikolett Konkoly, Awards Program Manager at V-Label, commented.

The Awards recognize plant-based products in three categories: sustainability, innovation, and marketing & branding. The sustainability category rewards products that minimize their impact and carbon footprint, take an active stance on water conservation and waste management, and place high priority on sustainable sourcing.

Meanwhile, the innovation group honors products that push the boundaries of plant-based food and beverage development, thereby shaping the future of the sector. Entries were open to not-yet-licensed as well as launched products with the judging criteria centered around novelty value, technical complexity (embracing of newer technologies), and fiscal viability, amongst other considerations.

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Finally, the marketing & branding category celebrates effective and groundbreaking communication techniques to transmit the benefits of plant-based products to consumers. Here, judges will be looking at brand image and messaging, design aesthetics, social media utilization, campaigns, transparency, and customer experience.

“To my delight, the marketing & branding category entrants featured a diverse mix [of brands] who are all making a tremendous impact in bringing plant-based products to a wider audience,” Abigail Stevens, Marketing Director at Plant Based World Expo Europe said in a press statement. “Their creativity, commitment to nurturing community, and passion was palpable. It was an honor to read them and be a part of the jury process.”

The 2023 shortlist includes a diverse range of brands including established players, challenger brands, and heritage favorites. Confirmed shortlist entries are:


  • 2CV by Bodegues Sumarroca
  • Cactus-based leather by DESSERTO
  • Almond Brownie by Farm Brothers
  • Fred’s Vegan Mayo by Fred’s Vegan
  • GROW Unmilky Flow range by Taucherli
  • F’sh Filet by Heura Foods
  • Burger and Ćevapčići by O’Plant
  • Olive waste-based leather by Oleatex
  • Meatless Bacon by Plenty Reasons
  • Proteína ReVeL by ReVeL Foods
  • Doc Loureiro 2022 and Doc Rose 2022 by Stilla Pura
  • PlantFish White Fillet by Unfished
  • Vegan Burger by Aivia
  • Complete dog food by VEGDOG
  • Veganer Streichgenuss and Vemondo Range by Lidl


  • Compleat Plant Protein 1.6 by Nestlé
  • Beef Flavoured Seasoning by Dasida
  • F’sh Fillet by Heura Foods
  • Fred’s Vegan Mayo by Fred’s Vegan
  • Bio Plant-Based No.1 by Goldblatt
  • Gourmet Vegan Mayonnaise by Grapoila
  • Pea Protein by Herbivore Protein
  • Almond Based Yogurt by Jooma
  • Lipid Care Probiotic Nourishing Cream by Lanbiotic
  • Oasis by Vegtus
  • Pineapple Mattress Ticking by Boyteks Tekstil
  • Plant Based Stripes (Bio Impressed Vegan Bacon) by Foodys
  • Leather Alternative Made from Tea Waste by WASTEA
  • Soft Blanc by Mondarella
  • chicken Filet Natur by Planted

Marketing & Branding:

  • Extra Virgin Olive Oil by 8:26 Histories Charilaos Gounaras
  • Heura Foods Range
  • Goldblatt Range
  • Bio & Vegan Biscuits by Kambly
  • Meatless Cold Cuts by Plenty Reasons
  • MEGGLE Vegan Range
  • Milder Bio-Naturschnaps by Schladerer
  • Food For Future Range by Penny
  • Range Of Traditional Vegan Ready Meals by Surinver
  • Ritter Sport Vegan Range
  • TiNDLE Range
  • Plant Based Collagen Shampoo by Tresan The Earth
  • Vegan Coffee Pods by Natur All
  • Baguettes by You Vegan
  • Vemondo Range by Lidl

Planted Launches In 350 Tesco Stores, Flora Back to 100% Plant-Based, Umiami Secures €32.5 Million in Funding and More

Welcome to another round-up of plant-based news. These are the biggest stories from the past week but if we’ve missed something important, please add [email protected] to your mailout list.

New product launches

Planted products hit 350 Tesco shelves in the UK from this week. A Swiss company that produces meat mimics leveraging fermentation techniques, Planted is also a registered B Corp. Items confirmed in Tesco are a hoisin duck dish, faux kebab meat, and a lemon and herb chicken analog.

Upfield has announced that its entire Flora range is once again entirely plant-based. The manufacturing giant caused controversy when it added buttermilk back into its ‘Buttery’ products in 2020 with a newly developed plant butter following shortly afterwards. However, the brand has reversed the decision again and reverted to an entirely milk-free formulation for all Flora spreads. Additionally, no palm oil will be used in any recipes moving forward.

Elmhurst 1925 has added to its unsweetened plant milk portfolio with a new coconut and cashews drink. The Milked product claims to deliver a neutral flavor and creamy mouthfeel, making it suitable for use in hot and cold drinks, in addition to cooking and baking. The new line is currently only available direct from Elmhurst but is anticipated to reach Sprouts stores, and others, by the end of October.

Brand collaborations

The Plant Based Seafood Co. has joined forces with Sam Rust Seafood, a conventional seafood supplier, to help widen its distribution net. The partnership, announced this week, will see Sam Rust’s customers offered the opportunity to use premium animal-free fish products alongside their regular seafood ingredients. The Plant Based Seafood Co. manufacturers items such as Maryland-style Crab Cakes, Dusted Shrimp, and Coconut Shrimp, amongst others.

Plant-based seafood brand Konscious Foods is now available in Whole Foods Market sushi restaurants. In-house chefs have developed two exclusive recipes, featuring Konscious Foods’ award-winning seafood analogs. The dishes are confirmed to be Tuna California and Spicy Sno Crab rolls.

Investments and expansions

French foodtech Umiami secured €32.5 million in funding to launch a bid to break into the US market, while also expanding its reach in Europe. Investment was secured as a Series A top-up funding round and was led by SPI fund and French Tech Seed, both of which are managed by Bpifrance, on behalf of the French government. As part of the US expansion, John Hatto (formerly of PepsiCo) is the new managing director for North America.

Unilever’s plant-based brand The Vegetarian Butcher turned 13 this month and to celebrate, it opened a new meat-free butcher’s shop in Rotterdam. Products will include existing consumer favorites–such as chicken pieces–in addition to limited edition store-exclusives. Shoppers can find the butchery at Pannekoekstraat 18a, Rotterdam.

Beyond Meat has officially launched its steak alternative in the UK with chefs and restaurants now able to use the product in their menu items. The steak launched in the US in 2022, garnering a rapturous reception, including from the American Heart Association which gave the products its coveted certification of approval. There are seemingly no current plans to make the steak available directly to consumers.

Patent updates

Meati Foods has been granted a US patent for its unique mushroom root-based applications. The process has taken years and has not been without controversy thanks to Meati accusing The Better Meat Co. of IP theft. Despite a number of hurdles, the United States Patent and Trademark Office (USPTO) issued Patent No. 11,751,596 to ensure exclusivity over Meati’s Neurospora crassa (mushroom root)-based developments until 2039.

Sector news

The Financial Times reported that the plant-based meat industry is “on a mission to rebrand itself as a healthy option.” The claim comes after US non-profit Center for Consumer Freedom seemingly criticized alt-meat manufacturers with a Super Bowl advert that advised against eating foods with ingredients that are hard to pronounce. However, the plant-based sector is not fighting back with a knee-jerk reaction, as multiple brands, including Beyond Meat and Impossible Foods, have been looking to improve the nutritional benefits of their products since the start of the year.

The Plant Based Foods Association has announced plans to launch a comprehensive marketing campaign to drive growth and overcome sector difficulties. All niches of the meat and dairy-free sphere will be represented and the first step appears to be an in depth consumer research program designed to shine a light on what buyers want.