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Author: PBWPulse

A Vision For Change: 50by25 Initiative Launches to Transform Restaurant Menus

Written by PBWPulse on . Posted in Foodservice.

As the founder of Citizen Kind, Emma Osborne’s commitment to accelerating a sustainable food transition is clear; helping senior executive talent find work in vegan and sustainable businesses and offering strategic consultancy services. Now, Emma is taking her passion for positive change to a broader stage with the “50by25” campaign, in collaboration with Viva! The “50by25” campaign is a bold initiative aimed at reshaping restaurant menus and accelerating the sustainability journey within the hospitality industry.

Emma shares, “Our ask is simple: for hospitality groups to commit to 50% plant-based options on menus by Dec 2025. In return, we will help by sharing inspiring videos from the very best plant-based chefs in the UK, how-to’s, tips and tricks, product swaps, support and encouragement.” It’s not just a commitment; it’s a partnership for transformation.

The “50by25” initiative is a rallying call to the restaurant and hospitality industry. Emma’s approach is a comprehensive strategy that offers tangible support to businesses ready to make the leap.

Elevating Sustainability Leaders

By embracing the “50by25” challenge, businesses have the opportunity to become sustainability leaders in the competitive restaurant landscape. The initiative provides a platform for restaurants to showcase their dedication to a greener future, resonating with a growing consumer base eager to support eco-conscious establishments.

Emma emphasizes, “Our aim for this campaign is to inject some fresh hope and excitement into the UK’s world-leading restaurant scene while also helping businesses meet their ESG reporting requirements and make plant-based food as accessible as possible.” “50by25” isn’t just a campaign; it’s a vision for a future where sustainability and accessibility go hand in hand.

In essence, “50by25” is a practical, easy, and sustainable approach—a win for everyone involved. Launching the campaign at this year’s Plant Based World Expo was the obvious choice and the feedback from visitors was overwhelmingly positive: proof indeed that positive change can be both achievable and enjoyable. As restaurants embark on this transformative journey, they not only contribute to a healthier planet but also position themselves as pioneers in a rapidly evolving industry.

The “50by25” initiative is a call to action; an invitation to be part of a movement that transcends culinary boundaries and embraces a future where sustainability is at the heart of every menu. The campaign is already picking up momentum with powerhouse supporters such as Wagamama, Beyond Meat and Wicked Kitchen already participating.

If you are a foodservice operator and want to be a part of this bright future, head on over to https://50by25.org and get involved!

36 Companies Join Forces to Disrupt the Seafood Market

Written by PBWPulse on . Posted in Foodservice, Investment, Manufacturing, Retail, Trends.

As consumers increasingly seek sustainable and healthier alternatives, a major transformation is underway in the plant-based seafood sector. A recent article by VEGNEWS highlights a groundbreaking initiative named Future Ocean Foods, uniting 36 companies across 14 countries in a collective effort to revolutionize the $330 billion seafood industry with innovative plant-based alternatives.

The seafood industry has long been associated with health benefits, but the environmental impact of ocean farming and the health concerns related to consuming seafood from polluted oceans are prompting a shift in consumer consciousness. This has paved the way for plant-based seafood to emerge as a viable and conscientious choice.

The Rise of Future Ocean Foods

This ambitious coalition is making waves by developing plant-based alternatives to a spectrum of seafood, from tuna to calamari and sushi. By pooling resources and expertise, these companies aim to challenge the traditional seafood market, which has struggled to address sustainability concerns and shifting consumer preferences.

What It Means for Retailers and Restaurants

For retailers and restaurants, this initiative signals a pivotal moment. The collaboration of 36 companies from diverse corners of the globe is a clear indication that the plant-based seafood trend is not only gaining momentum but is set to disrupt the market significantly.

Key Insights for Businesses

  • Anticipate Growing Consumer Interest: As awareness of the environmental and health impacts of traditional seafood grows, consumers are likely to seek out plant-based alternatives. Be prepared to meet the rising demand for sustainable and ethical choices.
  • Educate and Innovate: As Future Ocean Foods and similar initiatives work towards educating consumers and innovating in the plant-based seafood space, leverage these developments to educate your customer base. Highlight the positive impact of plant-based choices and showcase the innovation within the category.
  • Diversify Your Menu or Product Line: Embrace the variety of plant-based seafood options coming to the market. Diversifying your menu or product line with these alternatives not only aligns with consumer values but also expands your business opportunities.

By acknowledging and preparing for this shift towards plant-based seafood, retailers and restaurants can tap into a growing market and contribute to a more sustainable future. The collaboration of Future Ocean Foods is a call to action, urging businesses to ride the wave of change and be part of the transformation in the way we view and consume seafood.

Ojah: Pioneering Extrusion Technology for Irresistible Plant-Based Alternatives

Written by PBWPulse on . Posted in Exhibitor Spotlight, Plant Based World Europe.

Hailing from the Netherlands, Ojah emerged as a global player at Plant Based World Expo Europe 2023, showcasing innovative solutions that are reshaping the landscape of plant-based protein. Ojah is at the forefront of driving the global protein transition while making meaningful contributions to climate, health, and animal welfare.

Ojah offers comprehensive solutions tailored to various sectors, including Retail & Private Label, Food Manufacturers, and Food Service. The company envisions a world abundant with high-quality plant-based alternatives for meat and fish, making them irresistibly tasty, widely available, and accessible to all.

At the heart of Ojah’s success is their unique High Moisture Extrusion technology (HME), a game-changer since the company’s establishment in 2009. This technology allows Ojah to create a protein fiber that sets their products apart, delivering a remarkable bite and taste. With the largest HME production facility in Europe, Ojah is well-prepared to meet the growing demand for plant-based alternatives globally.

For Ojah, the key to driving the global protein transition is ensuring that consumers do not have to make concessions when choosing plant-based. Sustainability is a cornerstone of Ojah’s ethos. The company exclusively works with non-GMO, European-certified soy that is naturally rich in protein and widely available. By avoiding ingredients of animal origin and allergens like gluten, nuts, or milk, Ojah prioritizes the creation of healthy and sustainable products with competitive prices and scalability.

At Plant Based World Expo Europe 2023, Ojah left an impression with a standout product—a delectably seasoned, breaded plant-based chicken tender that captured the essence of meat without compromising on taste or texture.

Ojah is eager to connect with buyers from all corners of the industry, emphasizing that they do not sell products directly to consumers. Instead, they seek partnerships with businesses looking to develop high-quality plant-based protein products. The company’s participation in the international pavilion representing the Netherlands underscores the global nature of the plant-based movement and the growing marketplace for these foods around the world.

Sheese Cheese: Elevating Dairy-Free Delight to New Heights

Written by PBWPulse on . Posted in Exhibitor Spotlight, Plant Based World Europe.

Bute Island, the purveyor of Sheese Cheese, is transforming dairy-free alternatives into a delectable and indulgent experience.

At Plant Based World Expo Europe, Bute Island showcased a highly meltable, flavorful cheese slice served in a grilled-cheese format—an evolution of the classic sandwich to new heights of deliciousness. This innovative take on a timeless favorite speaks to Bute Island’s dedication to pushing the boundaries of what’s possible in the world of dairy-free alternatives.

Sheese Cheese offers an extensive range of dairy-free cheeses in various formats and applications, addressing a common concern that has lingered among those contemplating a shift away from dairy—the perceived absence of a decent alternative that truly captures the essence of cheese. With their award-winning vegan range, Sheese, Bute Island dismantles this misconception, assuring consumers that they no longer need to miss out on the joys of their favorite dairy products.

Rooted in a set of core values, Bute Island’s commitment to producing inclusive, ethically sourced, and dairy-free products shines through. Their offerings cater to a diverse audience, regardless of lifestyle choices, health concerns, or beliefs. The company’s ethos revolves around making dairy-free living accessible to everyone, supporting vegan diets and other animal-free lifestyles, all while upholding ethical food production processes.

Bute Island expressed interest in collaborating with buyers primarily in foodservice, extending their reach into the retail landscape as well. Their offerings are poised to make a significant impact in various culinary domains.

The journey of Bute Island, and particularly its Sheese brand, is a one that spans nearly five decades. The first rendition of Sheese, a cheddar-style soy-based cheese alternative, emerged in 1988. Experiencing the products at Plant Based World Europe 2023 is not just a taste of the present but a voyage through the roots of the industry, showcasing how far plant-based cheese ha evolved.

Image Source: Plant Based World Expo Europe

Otherly: The Milk Chocolate We’ve Been Waiting For

Written by PBWPulse on . Posted in Exhibitor Spotlight, Plant Based World Europe.

London, November 21, 2023

Step into the fantastical world of Otherly, where oat milk takes center stage, and the celebration of individual quirks and oddities is not just encouraged but embraced.

At Plant Based World Expo Europe 2023, Otherly captivated attendees with their innovative Oatmilk Chocolate bars. These decadent treats, including a standout “cold brew coffee oatmilk chocolate,” opened the eyes of buyers seeking a packaged snack that delivers on indulgence.

Otherly believes in the beauty of the “Otherly” way—a not-so-normal way of doing things that makes them stand out from the crowd. It isn’t just about chocolate; it’s a mindset—a belief that differences and oddities should be celebrated. They bring this philosophy to life in a world filled with bespoke characters created by artist Tomi Um. Each character and distinct realm symbolizes the diverse ways people can embrace their “Otherly” side and celebrate what makes them different.

The Otherly booth at the expo wasn’t just a display of chocolate bars; it was an immersive experience. The packaging and stand artwork showcased uplifting, cartoonish scenes from across otherworldly realms, inviting everyone to discover their own “Otherly” side.

Already making waves in the United States with independent sales, Otherly is now keen on expanding its reach and connecting with international buyers. Their products are a particularly good fit for vending and convenience foods in a retail environment, a category seeing rising demand for plant-based offerings.

In a world filled with chocolate options, Otherly stands out not just for its delicious oat milk-infused creations but for the celebration of individuality and the invitation to embrace the extraordinary.

Bring Home the Bacon with La Vie

Written by PBWPulse on . Posted in Exhibitor Spotlight.

La Vie bacon is arguably the closest to the real thing the market has yet to see.

Their mission is simple yet profound: to make people switch from animals to plants with a smile and some delicious, finger-licking goodness.

The problem, as La Vie sees it, is the environmental toll of intensive farming, contributing to 14.5% of total CO2 emissions, 27% of land use, and the distressing reality of 77 billion animals being processed in 2021 alone. The solution, for La Vie, lies in transitioning to plant-based meats.

Better for you, better for the planet, and better for the animals—La Vie’s plant-based meats are rich in protein, with fewer ingredients, significantly less saturated fat, and no nitrites or nitrates. In comparison to traditional meat production, La Vie’s plant-based approach boasts impressive reductions in CO2 emissions, water usage, and land use.

At Plant Based World Expo Europe 2023, La Vie introduced plant-based ham. Featured in a sandwich format with melted cheese, La Vie ham matches the quality and taste of their renowned bacon, showcasing the company’s commitment to expanding its product offerings.

Buyers across retail, foodservice, and distribution are urged to pay close attention to La Vie as they continue to innovate. This company is not just adding products to your offerings; they are transforming expectations and delivering mind-blowing indulgences that resonate with consumers.

La Vie has been a favorite at Plant Based World Expo Europe since its inception in 2021, receiving awards and recognition for its success year after year. Hailing from France, they have become one of the most game-changing players in the global plant-based food sector.

As La Vie invites everyone to jump on the plant-based train, it’s clear that this journey is not just about changing diets; it’s about revolutionizing the way we think about food and its impact on our health, the planet, and all living beings.

 

Fable Food Unveils Umami Magic at Plant Based World Expo Europe 2023

Written by PBWPulse on . Posted in Exhibitor Spotlight, Foodservice.

Fable Food offers an enchanting tale of real mushrooms masquerading as hearty meat. “Discover a real story with animals as characters, not dishes,” they invite, encapsulating their ethos.

Foraged from the Shiitake, Fable Food is a revelation in the plant-based realm, offering a genuine and surprisingly meaty experience. Their mission is clear: redefine plant-based options, making them not just a substitute for meat but a delightful culinary adventure.

The star of their showcase at the expo was the introduction of a spiced breakfast sausage to their lineup. Imagine the rich umami flavors of a traditional breakfast sausage, perfectly captured in a plant-based creation. Fable Food has surpassed the limitations often associated with meat-alternative products, presenting an innovation that tantalizes taste buds without a trace of artificiality.

What makes Fable Food stand out is their commitment to clean ingredients and nutrition. “It’s juicy. Meaty. Satisfying. Just don’t call this your regular plant-based meat, because it’s so much more than that,” they declare. Accompanying the breakfast sausage were a hamburger-style pattie and a pulled application that sizzled and crisps like brisket in the skillet.

Fable Food is seeking partners in the world of foodservice, particularly those from major chains across the United Kingdom and the United States. Their products, with a focus on clean eating and mindful consumption, represent a significant leap forward in meeting the demands of a growing consumer base.

In the competitive arena of plant-based innovation, Fable Food is not just keeping pace; they’re leading the way into a future where meat alternatives are not compromises but delicious, ethical choices. The excitement they generated at Plant Based World Expo Europe 2023 is a prelude to the impact Fable is poised to make in the world of plant-based gastronomy.

Redefine Meat: Crafting a New Frontier for Plant-Based Meat

Written by PBWPulse on . Posted in Exhibitor Spotlight, Foodservice, Retail.

If there were a symbol in the dictionary next to the term “Plant-Based Meat 2.0,” the Redefine Meat logo would be it. This stand-out exhibitor from Plant Based World Expo Europe 2023 is on a whole new level when it comes to giving eaters the meaty taste they crave with none of the compromise, fully made of plants! Their commitment to creating a new kind of meat, one that delights both the palate and the conscience, echoes through their mission.

At the heart of Redefine Meat’s offerings are cuts that mimic the textures and flavors of beef, pork, lamb, mince, sausage, and bratwurst. The aim is clear: to provide a genuine meat experience without the environmental and ethical drawbacks associated with traditional meat production.

Their cutting-edge products, including the Plant-Based flank steak and burger, earned them a place as finalists in the Plant Based Taste Awards, competing in the burger and whole-cut categories. This recognition not only celebrates their culinary excellence but also marks a significant stride in the acceptance of plant-based alternatives in traditional meat categories.

But what sets Redefine Meat apart is not just their products; it’s their philosophy. “At Redefine Meat, we love meat, I mean really love meat. And we believe the world deserves a new meat. A meat that is kind to both the environment and animals!” they declare. This love for meat translates into a meticulous study of its intricacies, enabling them to recreate the full culinary experience of traditional meat through innovative techniques.

Their approach involves plant-based tissue engineering, utilizing their patent-pending Meat Matrix Additive Manufacturing (MMAM) alongside other advanced technologies. This fusion of culinary passion and technological prowess results in a line of plant-based delicacies that surpass the boundaries of traditional expectations.

Redefine Meat is actively seeking connections with buyers across retail and foodservice channels. Their products, designed to cater to a diverse range of consumer preferences, are poised to make a significant impact on the market. Redefine Meat is not just reimagining meat; they are carving out a new culinary frontier.

As Plant Based World Expo Europe 2023 concludes, Redefine Meat emerges not only as an exhibitor but as a trailblazer, urging the world to redefine its relationship with meat, one plant-based bite at a time.

Fostering Connections with Plant Based World Expo’s Hosted Buyer Program

Written by PBWPulse on . Posted in Event Spotlights, Manufacturing, Retail.

Plant Based World Expo Europe is about to open its doors at the ExCel London event center on November 15-16, 2023. This two-day event is poised to showcase the latest innovations and trends in the plant-based industry from across the United Kingdom, Europe and beyond. As part of the expo, one key feature takes the experience to the next level: the Hosted Buyer Program.

What exactly is the Hosted Buyer Program? It’s a curated business-to-business matchmaking service that connects exhibitors with qualified buyers from retail and foodservice. This service is offered complimentary to exhibiting companies and provides an excellent opportunity for manufacturers to have valuable, pre-scheduled meetings with key industry players, enhancing their overall experience at the event.

This year, the Hosted Buyer Program is set to break records, with over 1400 meetings scheduled to take place over the course of the two-day expo. With an array of plant-based products and services on display, the program serves as an efficient way for attendees to connect with exhibitors, discover new products, and create valuable business relationships.

Here are some key benefits of the Hosted Buyer Program:

  • Matchmaking: The program ensures that the meetings are pre-qualified to meet the goals of both buyers and suppliers. This matchmaking approach maximizes the potential for meaningful connections.
  • Personalized Interaction: The one-on-one meetings provide participants with the undivided attention of their new contacts, enabling detailed discussions and fostering valuable relationships.
  • Efficiency: Each meeting is scheduled for 15 minutes, allowing participants to make the most of their time at the expo. This time-efficient approach ensures that both manufacturers and buyers can explore a variety of opportunities in a short amount of time.

Exhibiting companies are prepared to take advantage of this opportunity to expand their professional network, initiate sales dialogue and educate themselves on what buyers are truly looking for. For buyers, the Hosted Buyer Program will play a crucial role in connecting attendees with the companies and products that matter most to them.

This unique offering from Plant Based World Expo Europe reflects the commitment to facilitating meaningful connections within the plant-based industry.

Speaker Spotlight: Exploring the Flourishing Plant-Based Landscape with SPINS CEO Jay Margolis

Written by PBWPulse on . Posted in Event Spotlights, Research, Trends.

To gain valuable insights into the growth and future of the plant-based industry in the United States, look no further than Jay Margolis, the new CEO of SPINS. His session at the Plant Based World Expo Europe, titled “Exploring the Flourishing Plant-Based Landscape: Insights from the United States and Crafting Winning Sales Stories for Retail Success,” promises to be a highlight of the event. The session is scheduled to take place in the “Pulse Theatre” at 3:15 PM on Wednesday November 15, the first day of the event taking place at the ExCel London event center.

Jay Margolis brings over 25 years of experience in the information and data analytics industry to his role as CEO of SPINS. His proven ability to scale complex business models and strategically accelerate growth and innovation makes him a valuable voice in the natural and organic product industry. Furthermore, Jay is a long-time champion of the natural products sector, reflecting a personal passion for empowering the health and well-being of individuals, communities, and the planet through informed, sustainable consumption.

Before assuming the role of CEO at SPINS in July 2023, Jay served as Senior Vice President and General Manager at IQVIA, where he led the U.S.-based data and technology business. His oversight included more than 1,300 employees and a range of functions, including marketing, sales, and portfolio strategy. This background aligns seamlessly with the ethos and mission at SPINS to provide truthful and transparent analysis of the ever-evolving natural food space.

Jay Margolis’s session at the Plant Based World Expo Europe is sure to offer invaluable insights to European market stakeholders seeking to learn from the market data and research being conducted across the pond in North America. The session explores the remarkable growth and potential of the plant-based industry in the United States, highlighting the latest trends, market insights, and success stories that have propelled plant-based products onto retailer shelves across the nation.

Attendees can expect to learn how to craft compelling sales stories that capture the attention of retailers and ensure that plant-based products find their place in the booming market. Jay Margolis’s expertise and passion for sustainable consumption will inspire those looking to navigate and succeed in the flourishing plant-based landscape.

Don’t miss the opportunity to hear from Jay Margolis at the Plant Based World Expo Europe. His session promises to provide transparency, optimism, and actionable insights for the future of the plant-based food industry. See full session details here.