The U.S. plant-based meat market is on a trajectory for significant growth, with new projections showing an increase from $2.25 billion in 2023 to $5.25 billion by 2029. This rapid expansion, driven by a compound annual growth rate (CAGR) of 15.17%, highlights the surging demand for alternative protein sources across the country. As the market evolves, key trends, investments, and consumer behaviors are shaping its future—a future you can explore firsthand next week at Plant Based World Expo North America in New York City.

At this highly anticipated event, industry leaders like Impossible Foods, Gardein, Before the Butcher, Nature’s Fynd, Shicken, and more will showcase their latest innovations, offering retail and foodservice buyers and professionals a unique opportunity to experience the cutting-edge products driving this market forward. From plant-based burgers, sausages and nuggets to innovative new protein sources made from fungi and beyond, the expo floor will be packed with the products that are set to dominate the plant-based space in the years to come.

Market Trends on Display at the Expo

The growing demand for clean labeling is a major trend that will be reflected in the products exhibited at Plant Based World Expo. U.S. consumers are increasingly seeking transparency, health-conscious ingredients, and products free from artificial additives and GMOs. Plant-based meats, marketed as healthier alternatives to traditional meat, are aligning with these demands, offering simple, recognizable ingredients that appeal to a broad audience.

In addition to the expo floor, a world-class educational conference will be held across three stages, providing an unparalleled platform for collaborative dialogue and discussion around the challenges and opportunities facing the plant-based industry. Experts and industry leaders will dive into topics such as market expansion, consumer education, and the latest innovations in plant-based proteins, helping to navigate the complexities of this rapidly evolving market.

Challenges and Opportunities in Focus

While the market’s potential is vast, challenges remain—particularly in terms of pricing and a clearly defined value proposition. The expo will also explore solutions to these challenges, with sessions focused on improving the affordability and accessibility of plant-based options along with improving marketing messaging to reach a wider consumer base.

Attendees will have the chance to engage with industry pioneers, learn about the latest research and trends, and explore the innovations that are driving the plant-based meat market toward its projected growth. Whether you’re a retailer, foodservice operator, or industry professional, Plant Based World Expo offers a first look at the future of plant-based foods.

Don’t miss your opportunity to be part of this exciting event. Register now at Plant Based World Expo and join the conversation that will shape the future of food.

Explore the full report from Research and Markets here.